Singapore-based company Common Thread has opened its first Malaysian store at Pavilion Kuala Lumpur.
If you love looking for foreign fashion and lifestyle brands, especially those with a unique story, make sure you drop by Common Thread the next time you’re downtown. Its tagline ‘Tell Your Style Story’ encompasses what the store stands for: introducing hand-picked products to consumers that will complete their own personal style.
Global street labels find a home at Common Thread, from the well known Havaianas and France’s Bensimon, to up-and-coming brands such as Praiaz, Allegrina, Thread 365, Hoola and K-Way. Whether you prefer the laid-back look or you like rocking it out in bright colours and studs, we think that you’ll enjoy looking for stylish pieces here.
Wanna find out more about the story behind this store? Check out the Q&A with the folks behind Common Thread:
Where is CommonThread from?
Common Thread is a Singapore-based company with an international outlook. Kuala Lumpur & Singapore stores opened in October 2013 and the Manila store is opening in December 2013. Rapid expansion plans are on the way in 2014.
Why the name CommonThread?
Every day, we tell an unspoken story by the way that we choose our outfit and the way that we style ourselves. Each individual has his own story, and these stories are all part of a conversation thread. Everyone is bound by a common desire to express themselves through creative and personal styling.
What is a Style Story?
A Style Story is an individual’s personal style. It is composed of all the different items that he chooses to complete his signature look.
Does every CT store carry the same stable of brands?
Every CT store maintains a 70-30 ratio. 70% will be CORE BRANDS that are carried in every CT store around the world and 30% may be brands that are unique to that territory and even homegrown brands.
How do you find your brands?
Our team of buyers put on their Common Thread lenses and travel the world to find undiscovered gems that fit the fun, carefree CT lifestyle.
Lot 5.51.00, Level 5, Pavilion Kuala Lumpur
168 Jalan Bukit Bintang
55100 Kuala Lumpur
Visit their Facebook Fanpage here!
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