Johnson’s Baby Milk Bath Seeks Queen of Hearts
After much anticipation, 15 finalists have finally been selected to vie for the crown of Isteriku, Ratu Hatiku contest organised by Johnson’s Baby Milk Bath.
This campaign started in December last year. The Isteriku, Ratu Hatiku contest called all Malaysian couples to participate in a walk-in audition. Entries to the prestigious competition were submitted by husbands wishing to nominate their wives. A woman could also nominate herself as a candidate. Subsequently, the couples would share their love stories to illustrate how the wife has won the husband’s heart.
According to Eunice Tan, Commercial Director of Johnson & Johnson Consumer Malaysia & Singapore, the idea to hold the Isteriku, Ratu Hatiku contest was sparked by the appreciation of husbands towards their wives, who not only nurture the family wholeheartedly, but take wonderful care of themselves too.
Aside from being featured in Wanita Hari Ini on TV3, the finalists are also in the running for some fantastic prizes. The grand prize winner will walk away with RM 15,000 in cash, while the second and third prize winners bag RM 8,000 and RM 3,000 respectively. All 15 finalists will each receive a Johnson & Johnson Hamper worth RM 500 as well.