Benefit Cosmetics hosted The Big Easy, a carnival themed-party to celebrate the launch of its boutique in Mid Valley and the new Multi Balancing Complexion Perfector, touted to be better than BB creams! Taking the guests for a spin, the party celebrated with great pomp and splendour the arrival of Benefit’s latest beauty product.


The evening saw a spectacular show involving awe-inspiring and heart-stopping acts by the unicyclists, a playful bunch of clowns, the gravity-defying stiltwalker, the strongman, a genie and more entertainers. At the end of their performances, the crowd got a jolt from the booms of confetti cannons which signified the official launch of the event.

Also offered to the guests was the chance to test their skills through a variety of games and guests who completed all three games were delighted to find that they were qualified to enter The Big Easy Lucky Draw, offering prizes galore to the winners.

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Besides discovering new tips and tricks with the Benefit personnel about Benefit’s new Big Easy Multi Balancing Complexion Perfector, the event was also in conjunction with the launch of the latest Benefit boutique at Mid Valley Megamall. The boutique features all the highlights in other stand-alone stores across the globe, including the Benefit Brow Bar and Pretty Room to give customers the full Benefit experience.


Benefit’s boutique offers a range of other services and instant beauty solutions to make up your day, with no appointment necessary. Services go a long way with Benefit and they’ve taken it up a notch with “Beauty Bash”. The all-new boutique invites girls and their best pals to enjoy bubbles, bites, brows and beauty. Whether it’s a pretty pampering session or celebration of special moments, Benefit is the perfect play to play the perfect hostess.