Food & DrinkMusic

Unlock Over 100 Music Experiences With Heineken’s #LiveYourMusic Campaign!

When it comes to music, you don’t just listen, you live it. #LiveYourMusic

Photo: AllIsAmazing

This November, Heineken® is inviting you to unlock 100 different music experiences for you and your friends! On top of that, one lucky music and Heineken® fan will stand a chance to receive an international music experience unlike any other – the Heineken® Live Your Music Ultimate Music Journey to the USA.

This is an exclusive Heineken® curated trip to one of the hottest club capitals of the world where you will be treated like a star – from red carpet entries to VIP rooms.

Two runner ups will also receive the VVIP Heineken® hospitality treatment with the “Party like a Star” Package where they will get to experience Live Your Music presents Tiësto (KL Live, 8 December) – including flights/transfers, accommodation, their own private Cabana seating at the event for 15 of their friends and of course, ice cold Heineken®.

Five further runner up winners will receive flights/transfers, accommodation and a pair of tickets to Sensation The Ocean of White in Jakarta in February 2018. Among the rest of the Heineken® Live Your Music prize line up are VIP passes to Live Your Music presents Tiësto, exclusive Heineken® curated DJ classes at Goldsounds, the DJ production and training academy run by DJ Goldfish, portable wireless speakers and six-packs of Heineken® beer.

Want in on these awesome prizes? Here’s how you unlock over 100 music experiences:

  • Every bottle or glass of Heineken® consumed at participating outlets will earn you a point throughout November. The points are the key to unlocking the 100 music experiences and the higher the number of points collected, the bigger the experiences.
  • Check your ranking in real time at The Heineken® Live Your Music Leaderboard will list the 200 leading Heineken® Live Your Music superfans.
  • For every Heineken® beer that you buy, you will receive a scratch card with a unique code. SMS that code along with your personal details and your points will be updated on the Leaderboard.

There will also be progressive updates on the Live Your Music regional tour featuring Goldfish & Blink, Bate, Jhin, HypeEmBeats and Hulkas and the Heineken® Live Your Music Ultimate Music Journey promotion, including information on participating outlets and stores.

For more on Heineken’s® Live Your Music, access here and here. #LiveYourMusic


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Nad Dardin
Writer by day, pseudo Disney princess by night. Loves food, makeup and knows The Godfather trilogy by heart. Follow her on Instagram (@nadardin) or get in touch with her at